Kashmiri Kurtas & Ethnic Wear for Women

Every Ajuni piece is hand-embroidered in the Kashmir Valley using Aari — a hooked-needle technique passed down through generations of artisans. We work in small batches on breathable cotton, so each kurti, kurta set, and pair of bottoms carries the irregular, human signature of real handwork rather than machine print. Our collection spans long kurtis, short kurtis, coordinated kurta sets, and matching bottoms, in sizes XS to 4XL.

Because the embroidery is done by hand, no two pieces are identical and quantities are limited. The cotton base keeps each garment light enough for everyday wear yet detailed enough for festive occasions, family functions, and gifting. If you are looking for artisanal Indian ethnic wear that supports Kashmiri craft rather than mass production, this is where to start browsing.